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Weengs, a U.K. startup that has designed a delivery company for tiny shops and on-line sellers that requires care of the hand and leg function (quite practically) required to deliver out orders, has picked up £2.2 million in backing. It plans to use the money to grow past London, including other towns in Europe.

Backing the seed spherical are Robin and Saul Klein’s LocalGlobe, Seedcamp, and Germany’s Cherry Ventures. A variety of unnamed angels also participated, in addition to Greek VC fund VentureFriends. Prior to today’s funding, Weengs, which released in July 2015, experienced elevated a mere £175,00 in angel funding.

Aiming to just take care of the most laborious and time-consuming part of promoting merchandise on-line, Weengs features a packaging and delivery company by way of a smartphone app: You simply just just take a image of the items you want to deliver, incorporate the location handle, and ask for a pickup.

Then, inside as small as an hour, one of Weeng’s so-referred to as “Angels” — not to be puzzled with the startup’s angel investors who I’m certain never get their hands that dirty — will gather the merchandise, just take it to the startup’s warehouse where by it is skillfully packaged, including a tailor made-designed box.

Ultimately, the bundle is shipped by way of one of Weeng’s delivery associates, which incorporate Royal Mail, DHL and DPD. It costs £5 per decide up moreover delivery rates.

“Small shops and on-line sellers battle to fulfill their on-line orders when it will come to packaging and delivery with a provider. They have no means or knowledge to supply the delivery companies their huge competition supply which usually outcomes in delayed deliveries or damages thanks to poor packing. We supply large-scale logistics to them at an economical selling price,” explains Weeng co-founder Greg Zontanos.

“We gather their items unboxed from their site, bundle them skillfully with our individual products and then ship them at discounted delivery rates with trustworthy carriers. This implies our customers can assure exact same working day delivery, produce their merchandise intact and with good packaging and save on their own cash and time. We also assist them with global shipments so that they can handle greater marketplaces 1st by creating tailor made-designed packing containers and lowering delivery costs, and second by performing all the customs paperwork for them”.

The organization product is perhaps neat, much too. Aside from charging a decide up and packaging price, which by yourself may well established off a handful of unit financial alarm bells, some of Weeng’s margin lies in the discounted rates it can achieve from its husband or wife supply organizations through bulk buying, not all of which is passed on to customers. Of training course, to make that genuinely function scale will be the title of the game.

To that conclusion, Weeng’s typical customers are power Ebay sellers, and boutique outlets, such as people shown on Trouva. “Such a shop is usually becoming operate by one or two individuals and they never have the time to come across packing products, do the packaging, e book a label on-line and queue at the write-up business office or set up a collection inside an eight-hour time window. All they have to have to do with Weengs is to just take a photo… with the Weengs app, incorporate the location handle and ask for a pickup” Zontanos provides.