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How much does it cost to create an app?

This question is often the first in businesses’ minds when they decide to create an app. Calculating app development accurately requires a certain level of skill and knowledge.

Clutch, a B2B research firm, recently surveyed 102 app development companies from around the world to better understand app development cost. The Sound Pipe Media participated in Clutch’s survey, providing valuable information for potential buyers of app development services.

What did Clutch discover in their report?

Minimum Project Size

Nearly 90% of app development companies require a minimum project size at least some of the time. This means that your project must reach a certain cost before they will agree to move forward with it.

Minimum project sizes ensure that the apps are of high enough quality to justify a time investment by the app development company.

“We have a minimum project size because we believe apps need to solve business problems effectively and maintain quality standards to engage users better,” said Nik Sanghvi, Head of U.S. Sales and Business Development at Robosoft, a mobile app development company.

The most common minimum project size is between $5,000 – $10,000.

The Discovery Stage

Nearly 70% of app development companies require a discovery stage before moving forward with a project.

The discovery stage allows the client and app development company to clarify project details, create prototypes, and schedule work before beginning actual development on an app.

“The early days of app development were more about what we could do than what we should do. These days brands and startups need to be far more strategic. Where will their app be able to create value in the lives of their target users? How will they be able to measure and demonstrate that value?’” said Drew Johnson, Co-CEO of App Partner, a mobile app design and development agency.

After the discovery stage, an app development company can offer a much more accurate price estimate for a project.

Over half of companies reported the discovery stage as costing less than $5,000.


Clients must understand app development cost thoroughly to best maximize their budget for building an app. Read Clutch’s full report on app development cost to get started.